MailerLite vs Sender on price
Sender is cheaper at every list size from 500 to 100,000 subscribers. At 10,000 subscribers MailerLite costs $89 a month and Sender $69, $240 a year apart. Prices are for emailing the list 4 times a month on the cheapest plan that allows it.
| Subscribers | MailerLite | Sender | Difference a year |
|---|---|---|---|
| 500 | $12 Comfort | $9 Standard | $36 |
| 1,000 | $19 Comfort | $15 Standard | $48 |
| 2,500 | $33 Comfort | $27 Standard | $72 |
| 5,000 | $49 Comfort | $39 Standard | $120 |
| 10,000 | $89 Comfort | $69 Standard | $240 |
| 25,000 | $179 Comfort | $149 Standard | $360 |
| 50,000 | $319 Comfort | $259 Standard | $720 |
| 100,000 | $439 Comfort | $389 Standard | $600 |
Cheapest plan on each for emailing the list 4 times a month, monthly billing; bold marks the cheaper.
What the numbers say
- The gap is widest at 50,000 subscribers: Sender costs $259 a month, 19% less than MailerLite's $319.
- Growing from 1,000 to 10,000 subscribers takes MailerLite from $19 to $89 a month (4.7 times as much) and Sender from $15 to $69 (4.6 times).
- Sending daily instead of weekly to 10,000 subscribers: MailerLite goes from $89 to $129 (Power plan); Sender has no published plan that allows it (weekly costs $69).
- Paying yearly at 10,000 subscribers: MailerLite drops from $89 to $80.10 a month (10% off); Sender costs the same either way ($69 a month).
- Starting free, Sender goes further: up to 2,500 subscribers, against 250 on MailerLite.
If you send more often
At 10,000 subscribers, plans that cap monthly emails drop out as you send more:
| Sending | MailerLite | Sender |
|---|---|---|
| Weekly (4 a month) | $89 Comfort | $69 Standard |
| Twice a week (8 a month) | $89 Comfort | $69 Standard |
| Three times a week (12 a month) | $129 Power | $69 Standard |
| Daily (30 a month) | $129 Power | No plan allows it |
Sending limits and free plans
- MailerLite: Monthly emails are capped at 10× the list on Comfort; Power is unlimited. Free plan: free up to 250 subscribers (2,500 emails a month, 3 automations).
- Sender: Monthly emails are capped at 12× the list on Standard and 24× on Professional. Free plan: free up to 2,500 subscribers (15,000 emails a month, Sender branding). Yearly billing costs the same as monthly at list price; Sender offers first-time customers 30% off the first year.
Price your own list on all 11 platforms, or see the cheapest platform at every list size.
Prices checked against each platform's own pricing page on .