InboxTally

Some links on this site are affiliate links: if you buy through them we may earn a commission, at no extra cost to you. It never changes our rankings or numbers. How this site earns.

Klaviyo pricing by list size

Klaviyo charges by list size. Monthly emails are capped at 10× the list. The cheapest plan costs $30 a month at 1,000 subscribers and $150 at 10,000.

Free plan: up to 250 subscribers (500 emails a month, Klaviyo logo).

Worth knowing: Klaviyo counts active profiles rather than subscribers.

Klaviyo Email

Sending: 10× your list a month.

SubscribersTier on Klaviyo's pageMonthly billing
500500 active profiles$20
1,0001,000 active profiles$30
2,5002,500 active profiles$60
5,0005,000 active profiles$100
10,00010,000 active profiles$150
25,00025,000 active profiles$400
50,00050,000 active profiles$720
100,000100,000 active profiles$1,380

Source: Klaviyo pricing, read from the page's own list-size controls; it shows monthly billing only.

Quick answers

How much does Klaviyo cost for 1,000 subscribers?

$30 a month on the Email plan with monthly billing, emailing the list 4 times a month.

How much does Klaviyo cost for 5,000 subscribers?

$100 a month on the Email plan with monthly billing, emailing the list 4 times a month.

How much does Klaviyo cost for 10,000 subscribers?

$150 a month on the Email plan with monthly billing, emailing the list 4 times a month.

How much does Klaviyo cost for 25,000 subscribers?

$400 a month on the Email plan with monthly billing, emailing the list 4 times a month.

Does Klaviyo have a free plan?

Yes: free up to 250 subscribers (500 emails a month, Klaviyo logo).

How many emails can you send on Klaviyo?

Monthly emails are capped at 10× the list.

What costs less than Klaviyo?

At 10,000 subscribers, 8 of the 8 other platforms we price cost less; the cheapest is Sender at $69 a month.

Klaviyo against the others at 10,000 subscribers

Emailing the list 4 times a month, monthly billing:

  1. Sender$69/moStandard plan (up to 10,000 tier)
  2. Moosend$88/moPro plan (10,000 tier)
  3. MailerLite$89/moComfort plan (up to 10,000 tier)
  4. AWeber$100/moLite plan (7,501-10,000 tier)
  5. Mailchimp$110/moEssentials plan (5,001-10,000 tier)
  6. Kit$139/moCreator plan (10,000 subscribers tier)
  7. beehiiv$139/moLite plan (10,000 subscribers tier)
  8. ActiveCampaign$149/moStarter plan (10,000 tier), annual billing only
  9. Klaviyo$150/moEmail plan (10,000 active profiles tier)

Price your own list on every platform.Compare: Klaviyo vs Mailchimp, Klaviyo alternatives.

Prices checked against each platform's own pricing page on .